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Our Story

Remember the Afternoons?

Spent building castles from mismatched blocks and transforming sticks into magical wands? Back then, imagination was the superpower, fueled by simple toys that sparked hours of play.

Remember the Afternoons?

Spent building castles from mismatched blocks and transforming sticks into magical wands? Back then, imagination was the superpower, fueled by simple toys that sparked hours of play.

Dr. Shilpa Parasrampuria, founder of Toy Legends, understands this all too well. As her children grew, she realised the preciousness of those imaginative years, where a simple object could become anything a child's mind could dream of. This realisation was further fueled by a chance encounter with an NGO in 2021. Working with stories that connected children to their cultural heritage, Shilpa saw the power of play in fostering not just creativity, but also a sense of connection and exploration.

Inspired by this passion and her own Indian heritage, Dr. Shilpa envisioned a line of toys that would rekindle the magic of imaginative play.

The Result

Toy Legends – a toy brand with a collection of innovative toys that transform into countless creations.  These thoughtfully designed toys not only encourage collaborative play and shared imagination, but also play a vital role in cognitive development and skill building.

At Toy Legends

we're on a mission to bring back the magic of open-ended,
imaginative play.


We believe every child deserves the opportunity to spark their imagination, explore their creativity, and build worlds limited only by their dreams. Join us as we reignite the power of play, one toy at a time.
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